Job description
We are seeking a proactive and results-driven Marketing Executive to join our team and contribute to the sales efforts for local vendor subscriptions on our multi-vendor mobile application. As a Marketing Executive, you will play a pivotal role in promoting our platform to local vendors, generating leads, and converting them into successful subscription sales. Your creativity, communication skills, and ability to build relationships will be key in driving the growth of our platform within the local business community.
Responsibilities
- Execute targeted marketing campaigns to attract local vendors to subscribe to our multi-vendor mobile application, with a focus on lead generation and conversion.
- Identify and approach potential vendors through various channels, such as cold calls, emails, social media, and local events, to create interest and showcase the benefits of our platform.
- Build and nurture relationships with prospective vendors, understanding their needs and challenges to tailor our offerings effectively.
- Communicate the value proposition of our platform, highlighting how it can enhance the vendors’ online presence, customer reach, and sales opportunities.
- Collaborate with the marketing team to develop engaging marketing content, including emails, presentations, brochures, and social media posts, that resonates with local vendors.
- Maintain accurate records of vendor interactions, sales activities, and progress in the CRM system.
- Stay informed about industry trends, local market dynamics, and competitor activities to adapt strategies and maintain a competitive edge.
- Attend local networking events, trade shows, and exhibitions to represent our platform and establish a strong presence in the local business community.
- Work closely with the sales team to provide insights and feedback from vendor interactions, contributing to overall sales strategy improvement.
- Monitor and report on key performance metrics, such as leads generated, conversions, and revenue, to assess the effectiveness of marketing initiatives.
- Continuously seek opportunities for process improvement and share creative ideas to optimize marketing campaigns and boost subscription sales.
Qualifications
- Bachelor’s degree in Marketing, Business, or a related field.
- X+ years of experience in marketing, sales, or business development, preferably in the technology, e-commerce, or mobile app industry.
- Strong interpersonal and communication skills, with the ability to build rapport and establish relationships with potential vendors.
- A self-starter with a proactive attitude, capable of working independently and as part of a collaborative team.
- Familiarity with digital marketing strategies, social media platforms, and lead generation techniques.
- Results-oriented mindset with a track record of meeting or exceeding sales targets.
- Proficiency in using CRM systems and sales tools to manage leads and track progress.
- Analytical skills to assess data and make informed decisions for campaign optimization.
- Enthusiasm for learning about new technologies and market trends.
- Ability to adapt to a fast-paced and evolving environment and effectively manage multiple tasks.
Benefits:
- Competitive compensation package with performance-based incentives.
- Opportunity to work in a dynamic and innovative startup environment.
- Gain hands-on experience in marketing and sales strategies for a mobile application platform.
- Collaborative and supportive team culture that values creativity and initiative.
- Professional growth opportunities through training and skill development.
- Flexible work arrangements.
If you are a motivated and enthusiastic individual who enjoys connecting with local vendors and driving subscription sales through effective marketing strategies, we invite you to apply for this role. Join us in revolutionizing the way local businesses thrive in the digital landscape through our multi-vendor mobile application.